Jam Traction is a European surfing accessory brand created by pro surfers. Our Traction Pads and Leashes have been tested all around the world at the highest level, reaching an outstanding quality and bringing joy to every customer by constantly creating new and original surf hardware with unique patterns and color tones.

The origins of JAM Traction came about when Marlon Lipke & Gony Zubizareta, Two professional surfers, wanted to provide unique, custom designs that would fit and JAM with their style of surfing and outlook on having FUN. JAM was chosen because they wanted to produce products that would be fit for purpose and easily JAM and mould to everyone’s personality.

The company was first founded by producing Deck Grips for Surfboards. Once the Duo noticed that they were filling a demand with their unique designs they embarked on creating Leashes and many more products that are currently in development.